Digital Marketing Executive

Role Overview We are looking for a results-driven Digital Marketing Executive to join our team in Chennai. In this role, you will be responsible for building and executing robust social media strategies that amplify brand visibility across digital and e-commerce platforms. You will play a key role in driving engagement, growing online communities, and contributing to integrated marketing campaigns across multiple brands. Key Responsibilities - Develop and implement social media strategies to enhance brand awareness, audience engagement, and online reach - Drive performance and visibility across e-commerce and quick commerce platforms to meet business targets - Manage all social media channels including Facebook, Twitter, LinkedIn, Instagram, and YouTube - Create and curate compelling, on-brand content tailored to each social media platform - Collaborate with internal marketing teams and external agencies to deliver cohesive and high-impact campaigns - Monitor social media analytics and campaign metrics to assess performance and refine strategies - Stay current with industry trends, algorithm updates, and platform best practices - Engage with the online community by responding to comments, messages, and inquiries in a timely and professional manner - Coordinate with broader marketing teams to ensure social media efforts are aligned with overall marketing initiatives Required Qualifications - Proven experience in managing social media platforms and executing digital marketing campaigns - Strong background in running social and e-commerce campaigns for multiple brands simultaneously - Familiarity with social media analytics tools and performance tracking - Excellent written and verbal communication skills in English - Creative thinking with the ability to produce engaging content ideas - Ability to multitask, prioritise effectively, and meet deadlines in a fast-paced environment - Prior exposure to FMCG, food processing, or digital agency environments is preferred Why Join Us Saaki Argus and Averil Consulting offers a dynamic work environment where marketing professionals can work across diverse brands and industries. This is a great opportunity to grow your digital marketing career while making a measurable impact on brand performance.

- Experience managing social media platforms including Facebook, Instagram, LinkedIn, Twitter, and YouTube - Hands-on experience with e-commerce and quick commerce campaign execution - Proficiency in social media analytics and reporting tools - Strong content creation and copywriting skills - Ability to collaborate with cross-functional teams and external agencies - Creative mindset with a proactive and deadline-oriented approach - Prior experience in FMCG, food processing, or digital agency sectors preferred