Vice President of Marketing & Growth

Vice President of Marketing & Growth Location: Hyderabad Reporting to: Managing Director & Executive Director

Experience:

10–15+ years in enterprise B2B marketing leadership About Posidex Technologies Posidex Technologies is a deep-tech enterprise product company operating at the intersection of customer data management, identity intelligence, and privacy-first platforms. Our Track Record: 20+ years of enterprise deployment

experience

200+ organizations trust Posidex for mission-critical data operations Clients include tier-1 banks, insurance companies, and Fortune 500 enterprises across APAC & Middle East 95%+ customer retention rate reflecting product-market fit and enterprise trust Multiple patent-pending innovations in searchable encryption and privacy-preserving data matching Our Products: Through platforms such as Customer 360, Customer MDM, and PII Data Vault with Searchable Encryption, Posidex helps enterprises drive growth, strengthen customer experience, reduce fraud, and ensure regulatory compliance across financial services, healthcare, telecom, and other regulated industries. Our Growth Stage: Following strong product-market fit validation and sustained profitability, Posidex is entering an aggressive growth phase targeting 3x revenue expansion over the next 36 months. We're scaling our go-to-market engine to capture the inflection point in privacy-first enterprise data infrastructure. Our Culture: Posidex combines deep technical innovation with a culture of ownership, long-term thinking, and sustained execution excellence. Our average employee tenure is 7+ years. We operate with low politics, high accountability, and direct access to leadership. This is a builder's culture, not a corporate bureaucracy. Why This Role Matters Now Privacy-first data infrastructure is at a category inflection point. Regulations like GDPR, DPDP Act, and industry-specific compliance

requirements

are forcing enterprises to rethink how they manage customer data. Traditional MDM solutions weren't built for this world. Posidex has the technical depth and enterprise deployment

experience

to own this category. What we need is a marketing leader who can translate that advantage into market leadership. This is not a brand maintenance role. This is a category creation and revenue acceleration role designed for a builder who: Thrives in ambiguity and creates clarity through strategy Enjoys shaping markets rather than operating within them Measures success in pipeline dollars, not brand impressions Wants equity upside from scaling a proven product in a massive market Role Overview As Vice President of Marketing & Growth, you will own and build Posidex's entire marketing engine from positioning to pipeline. Your Primary Accountability: Generate $15M+ in qualified pipeline in Year 1, scaling to $40M+ by Year 2, while establishing Posidex as the category leader in privacy-first enterprise data management. You will work directly with the CEO, Sales VP, and Product leadership to align marketing strategy with revenue targets. You'll build a lean, high-performance team and operate with full ownership over budget, strategy, and execution. Your Success Will Be Measured By: Pipeline generation (volume, quality, velocity) Sales cycle reduction and win-rate improvement Category visibility and analyst recognition Marketing ROI and CAC:LTV optimization Team performance and capability building

Key Responsibilities

• Demand Generation & Pipeline Acceleration (40% of your focus) Build a predictable, scalable pipeline engine that directly enables revenue growth. Year 1 Targets: Generate $15M+ in qualified sales pipeline Deliver 120+ marketing-qualified enterprise opportunities Achieve 30%+ MQL→SQL conversion rate Reduce customer acquisition cost by 25% through optimization Your Initiatives: Design and execute multi-channel demand generation programs (content, digital, events, ABM) Build Account-Based Marketing (ABM) programs targeting 50+ named enterprise accounts Own marketing funnel architecture: targeting, nurture, conversion, attribution Partner with Sales on lead scoring, pipeline reviews, and conversion optimization Implement marketing automation stack (HubSpot/Marketo + Salesforce integration) Create performance dashboards tracking pipeline health, velocity, and ROI Run experimentation framework to continuously improve conversion rates Deliverables: Quarterly pipeline targets with clear attribution to marketing programs Weekly funnel health reports shared with Sales and CEO Monthly optimization recommendations based on data analysis ABM playbooks for priority accounts and verticals 2. Product Marketing & GTM Strategy (30% of your focus) Own end-to-end product positioning, messaging, and go-to-market execution. Your Mandate: Define compelling value proposi

are forcing enterprises to rethink how they manage customer data. Traditional MDM solutions weren't built for this world. Posidex has the technical depth and enterprise deployment

experience

to own this category. What we need is a marketing leader who can translate that advantage into market leadership. This is not a brand maintenance role. This is a category creation and revenue acceleration role designed for a builder who: Thrives in ambiguity and creates clarity through strategy Enjoys shaping markets rather than operating within them Measures success in pipeline dollars, not brand impressions Wants equity upside from scaling a proven product in a massive market Role Overview As Vice President of Marketing & Growth, you will own and build Posidex's entire marketing engine from positioning to pipeline. Your Primary Accountability: Generate $15M+ in qualified pipeline in Year 1, scaling to $40M+ by Year 2, while establishing Posidex as the category leader in privacy-first enterprise data management. You will work directly with the CEO, Sales VP, and Product leadership to align marketing strategy with revenue targets. You'll build a lean, high-performance team and operate with full ownership over budget, strategy, and execution. Your Success Will Be Measured By: Pipeline generation (volume, quality, velocity) Sales cycle reduction and win-rate improvement Category visibility and analyst recognition Marketing ROI and CAC:LTV optimization Team performance and capability building

Key Responsibilities

• Demand Generation & Pipeline Acceleration (40% of your focus) Build a predictable, scalable pipeline engine that directly enables revenue growth. Year 1 Targets: Generate $15M+ in qualified sales pipeline Deliver 120+ marketing-qualified enterprise opportunities Achieve 30%+ MQL→SQL conversion rate Reduce customer acquisition cost by 25% through optimization Your Initiatives: Design and execute