Sales Manager

Role Overview: We are seeking dynamic and result-oriented Sales Managers to drive business growth in our MSME Lending vertical. The role involves acquiring new MSME customers, managing relationships with lending partners and channel associates, and driving the complete sales lifecycle for secured business loan products while achieving sales targets and delivering exceptional customer service.

Key Responsibilities:

Identify and acquire potential MSME customers through cold calling, networking, referrals, and field sales activities. Drive sales of MSME lending products, including: Working Capital Loans, Term Loans, Supply Chain Finance & Other allied lending products. Manage the complete sales cycle from lead generation, customer acquisition, documentation, and loan closure. Build and maintain strong relationships with MSME clients, lending partners, Direct Sales Associates (DSAs), and registered channel partners. Deliver exceptional customer service by addressing customer queries and ensuring a seamless borrowing experience. Collaborate with credit, operations, and underwriting teams to facilitate smooth loan processing and timely disbursement. Analyze market trends, competitor activities, and customer

requirements

to identify new business opportunities. Generate cross-sell opportunities by leveraging relationships across various functions within the organization. Ensure compliance with internal policies and regulatory guidelines throughout the sales process. Consistently achieve and exceed assigned sales targets and business objectives.

Requirements

Qualifications

&

Experience:

Bachelor's degree in Business, Finance, Commerce, or a related field. MBA or equivalent postgraduate qualification preferred. 5-6 years of

experience

in similar industry & product space. Proven track record of consistently meeting or exceeding sales targets. Strong understanding of MSME lending products, secured loans, credit assessment, and underwriting processes.

Experience

working with lending institutions, DSAs, and channel partners will be an advantage. Required

Skills

& Competencies: Selective

experience

in Working capital Loans in NBFC & Banks. Strong knowledge of secured business loans across diverse industry sectors. Excellent communication, presentation, and interpersonal skills. Strong negotiation and deal-closing abilities. Relationship-building

skills

with customers, lending partners, and channel partners. Ability to identify business opportunities and generate qualified leads. Strong analytical, problem-solving, and decision-making capabilities. Self-motivated, proactive, and target-oriented with a high level of ownership. Ability to work independently while collaborating effectively with cross-functional teams. Proficiency in MS Office and CRM tools is preferred. Key Success Metrics: Achievement of monthly and annual sales targets. New MSME customer acquisition. Loan conversion and disbursement rates. Channel partner and DSA engagement. Customer satisfaction and retention. Cross-sell revenue generation.

to identify new business opportunities. Generate cross-sell opportunities by leveraging relationships across various functions within the organization. Ensure compliance with internal policies and regulatory guidelines throughout the sales process. Consistently achieve and exceed assigned sales targets and business objectives.

Requirements

Qualifications

&

Experience:

Bachelor's degree in Business, Finance, Commerce, or a related field. MBA or equivalent postgraduate qualification preferred. 5-6 years of

experience

in similar industry & product space. Proven track record of consistently meeting or exceeding sales targets. Strong understanding of MSME lending products, secured loans, credit assessment, and underwriting processes.

Experience

working with lending institutions, DSAs, and channel partners will be an advantage. Required

Skills

& Competencies: Selective

experience

in Working capital Loans in NBFC & Banks. Strong knowledge of secured business loans across diverse industry sectors. Excellent communication, presentation, and interpersonal skills. Strong negotiation and deal-closing abilities. Relationship-building

skills

with customers, lending partners, and channel partners. Ability to identify business opportunities and generate qualified leads. Strong analytical, problem-solving, and decision-making capabilities. Self-motivated, proactive, and target-oriented with a high level of ownership. Ability to work independently while collaborating effectively with cross-functional teams. Proficiency in MS Office and CRM tools is preferred. Key Success Metrics: Achievement of monthly and annual sales targets. New MSME customer acquisition. Loan conversion and disbursement rates. Channel partner and DSA engagement. Customer satisfaction and ret