Marketing & Program Manager

Pune, India

Full-time

Posted 5d ago

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Scan your resume against ATS criteria for this Marketing & Program Manager role at Boler, Hendrickson, Anchor Harvey.

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Job Description

Create and articulate market strategies for Commercial Vehicle Products
Develop and oversee social media, advertising, and promotional initiatives
Design marketing materials and sales support documentation
Assist with new program and product development activities
Leads the market intelligence data collection efforts
Conduct market analysis and perform competitor benchmarking
Analysis of market to discover concerns, opportunities, and to define improvement needs.
Establish and manage customer service operations
Responsible for developing and presenting business cases for new business development activities.
Provides input into the development of marketing strategies
Actively participates as a key member of the Sales team. Responsible for setting the vision, strategy and objectives for commercial vehicle market.
Develops and manages the annual marketing and business plan.
Develops and coordinates the timing and implementation of detailed market and sales plans to support new products.
Responsible for managing marketing budget.
Responsible for overall market share growth.
Builds and maintains relationships with OEM customer counterparts.
Collaborate with OEMs and customers in product planning processes
Supports continuous improvement ideas

Qualifications:
- Bachelor’s degree in Engineering / Marketing / Business required, MBA preferred
- Computer literacy with Windows environment
- Ability to handle multiple projects at the same time
- Excellent presentation, written and verbal communication skills
- Excellent leadership skills
- Negotiation skills
- Able to participate effectively in a team
- Self-motivated with good organization and planning skills
- Must have good people skills and be able to develop good working relationships with the customers, distributors, sales group, staff, etc.
- Able to act independently, efficiently, and ability to close open issues. Results oriented
- Travel when required
- Problem solving skills required

Bachelor’s degree in Engineering / Marketing / Business required, MBA preferred
Computer literacy with Windows environment
Ability to handle multiple projects at the same time
Excellent presentation, written and verbal communication skills
Excellent leadership skills
Negotiation skills
Able to participate effectively in a team
Self-motivated with good organization and planning skills
Must have good people skills and be able to develop good working relationships with the customers, distributors, sales group, staff, etc.
Able to act independently, efficiently, and ability to close open issues. Results oriented
Travel when required
Problem solving skills required

vision, strategy and objectives for commercial vehicle market.

How to apply for Marketing & Program Manager at Boler, Hendrickson, Anchor Harvey?

Click the "Apply on Company Website" button on this page to submit your application directly on the employer's official portal.

What is the salary for this role?

Salary details will be discussed during the interview.

What experience is required?

This position is open to freshers and experienced candidates.

Is this position still open?

Yes, currently active and accepting applications.