Key Responsibilities
1. Pre-Production & Strategy
- Conceptualize and storyboard original content pillars (Educational, Hero, and Engagement-driven).
- Develop scripts and creative briefs that align with brand guidelines.
- Coordinate logistics, including location scouting and host/influencer management.
2. Production (The "Shoot")
- Act as the lead videographer for studio and on-location shoots.
- Proficiency in operating DSLRs/Mirrorless cameras (Sony A7 series, Canon R series) and mobile cinematography.
- Manage lighting setups and high-quality audio recording and mics.
- Direct on-camera talent or internal stakeholders to ensure authentic performances.
3. Post-Production (The "Edit")
- Execute high-quality edits using
Adobe Premiere Pro
or
Final Cut Pro
.
- Create motion graphics and text overlays using
After Effects
or
Canva
.
- Optimize content for various formats (9:16 for Reels/Shorts, 16:9 for YouTube/Web).
- Handle color grading, sound design, and trend-specific music selection.
4. Optimization & Analysis
- Stay ahead of platform algorithm changes (specifically Instagram and TikTok).
- Collaborate with the marketing team to analyze performance metrics (Reach, Dwell Time, Saves) and iterate on content.
Required Skills & Qualifications
- Experience: 3–5 years in digital video production or a similar creative role.
- Technical Kit: Expert knowledge of the
Adobe Creative Suite
(Premiere, After Effects, Photoshop).
- Gear Savvy: Comfortable with lighting (3-point setups), gimbal operation (DJI/Zhiyun), and audio gear.
- Platform Native: A deep understanding of what makes content go viral or gain high engagement on Instagram, LinkedIn, and YouTube.
- Portfolio: A strong showreel demonstrating a mix of polished brand work and fast-paced social content.
Communication skills
- Speed & Agility: Ability to turn around "reactive" content within 24–48 hours.
- Problem Solver: Ability to troubleshoot technical issues on set or in the edit suite.
- Communication: Capable of presenting creative ideas to leadership and taking constructive feedback.
Key Responsibilities
1. Pre-Production & Strategy
- Conceptualize and storyboard original content pillars (Educational, Hero, and Engagement-driven).
- Develop scripts and creative briefs that align with brand guidelines.
- Coordinate logistics, including location scouting and host/influencer management.
2. Production (The "Shoot")
- Act as the lead videographer for studio and on-location shoots.
- Proficiency in operating DSLRs/Mirrorless cameras (Sony A7 series, Canon R series) and mobile cinematography.
- Manage lighting setups and high-quality audio recording and mics.
- Direct on-camera talent or internal stakeholders to ensure authentic performances.
3. Post-Production (The "Edit")
- Execute high-quality edits using
Adobe Premiere Pro
or
Final Cut Pro
.
- Create motion graphics and text overlays using
After Effects
or
Canva
.
- Optimize content for various formats (9:16 for Reels/Shorts, 16:9 for YouTube/Web).
- Handle color grading, sound design, and trend-specific music selection.
4. Optimization & Analysis
- Stay ahead of platform algorithm changes (specifically Instagram and TikTok).
- Collaborate with the marketing team to analyze performance metrics (Reach, Dwell Time, Saves) and iterate on content.
- Experience: 3–5 years in digital video production or a similar creative role.
- Technical Kit: Expert knowledge of the
Adobe Creative Suite
(Premiere, After Effects, Photoshop).
- Gear Savvy: Comfortable with lighting (3-point setups), gimbal operation (DJI/Zhiyun), and audio gear.
- Platform Native: A deep understanding of what makes content go viral or gain high engagement on Instagram, LinkedIn, and YouTube.
- Portfolio: A strong showreel demonstrating a mix of polished brand work and fast-paced social content.
Communication skills
- Speed & Agility: Ability to turn around "reactive" content within 24–48 hours.
- Problem Solver: Ability to troubleshoot technical issues on set or in the edit suite.
- Communication: Capable of presenting creative ideas to leadership and taking constructive feedback.