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Trafilea
Trafilea

Creative Strategy Sr Manager

Remote job
₹7/mo
3+ years exp
Full-time
Posted 3d ago
0 views
Actively Hiring Direct 1-Click Apply

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Job Description

About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.

With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.

We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.

Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.

🚀 We build and scale our own brands.

🦾 We invest in AI and automation like few others in eCom.

📈 We test fast, grow fast, and help you do the same.

🤝 Be part of a dynamic, diverse, and talented global team.

🌍 100% Remote, USD competitive salary, paid time off, and more.

Key Responsibilities

We’re looking for a

Creative Strategy Sr. Manager

to lead the strategic direction, execution, and innovation behind our global ad creative ecosystem. You’ll oversee a team of Creative Strategists responsible for developing high-performing concepts and frameworks that drive revenue across brands and business units.

  • Lead and guide

Creative Strategists

to deliver Class-A direct-response campaigns across brands and channels.

  • Define and oversee

creative frameworks, playbooks, and ad structures

that align storytelling, psychology, and performance.

  • Conduct

deep creative diagnostics

of AdBattery assets — analyzing structure, angles, formats, and content variety.

  • Master and apply buyer persona insights to ensure every message and creative approach resonates with our target audiences.

  • Partner with cross-functional teams to translate business goals into

creative strategies and acquisition plans.

  • Analyze weekly performance data to identify winning ads, test new angles, and scale high-performing concepts.

  • Integrate

AI and automation

into creative workflows to enhance efficiency and innovation.

  • Maintain a forward-looking approach by monitoring market trends, competitor strategies, and emerging content formats.

  • Leverage

neuromarketing, storytelling, and sales copywriting techniques

to elevate ad quality and conversion.

  • Collaborate closely with Growth, Design, and Media teams to ensure

alignment between creative and performance metrics.

  • Foster a

culture of innovation, experimentation, and accountability

within the creative organization.

3+ years of experience

leading creative or marketing strategy teams in fast-paced environments (eCommerce or retail preferred).

  • Proven expertise in

direct-response advertising, storytelling, and persuasive copywriting.

  • Deep understanding of

sales psychology, consumer behavior, and neuromarketing principles.

  • Experience in

funnel strategy, CRO testing, and A/B optimization frameworks.

  • Highly analytical mindset — skilled in translating creative performance data into actionable insights.

  • Exceptional organizational and leadership abilities, with a track record of

mentoring high-performing creative teams.

  • Strong adaptability and curiosity to integrate

AI and new technologies

into creative workflows.

  • Excellent English communication skills — both written and verbal.

Frequently Asked Questions

How to apply for Creative Strategy Sr Manager at Trafilea?

Click the "Apply on Company Website" button on this page to submit your application directly on the employer's official portal.

What is the salary for this role?

The salary for this role is $1 per annum.

What experience is required?

3+ years of experience is required.

Is this position still open?

Yes, currently active and accepting applications.

ApplicationActively Hiring
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Trafilea

Trafilea

Trafilea builds and scales global consumer brands on a proprietary AI Growth Engine. $1B+ in revenue, 12M+ customers, brands like Shapermint and Truekind.

Visit Company Website

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Creative Strategy Sr Manager

Trafilea · Remote job

Apply on Company Website